👋 Hello, I’m Brianda (bree-AHN-duh).
I'm a Senior Designer creating meaningful experiences in the SaaS industry. My range of work includes branding, web design, experiential design, and multichannel ad campaigns. Nothing fuels my inner creativity more than collaborating with others and getting some fresh perspectives.
When I'm not working, I edit photos of my travels and try not to post them all at once on Instagram. I’m also active in the local plant community, spreading the joy of plants via The Velvet Club.
Education
2014 — BFA in Visual Communication — Graphic Design with a minor in Art History from Winthrop University
Experience
Senior Designer at BoomTown
June 2020 — Present — Charleston, SC
Collaborate with an in-house team of video producers, web developers, writers, and designers to deliver strategic visual concepts that solve for business objectives, all while defining and upholding brand standards. I craft wireframes, mockups, and mood boards to represent my ideas, and present them to project stakeholders. I also assist in the testing/QA of new website changes, optimize file organization structure for all team files and brand collateral, and communicate with external vendors to drive toward in-hand dates set by stakeholders.
Designer at BoomTown
November 2015 — June 2020 — Charleston, SC
As a designer on the brand team, I was responsible for creating a wide range of print and web materials. My portfolio encompasses event booths, social media graphics, print advertisements, slide decks, wireframes, mockups, HTML emails, and other related assets. I actively collaborated with diverse teams across the company to ensure the delivery of client-facing materials that maintain a cohesive brand identity.
Design Intern at BoomTown
May 2015 — November 2015 — Charleston, SC
Collaborated with the design team to develop marketing materials for both internal teams and external real estate conferences. Edited photography, set up large-format files for print, and created templates for collateral, such as brochures, one-sheets, and eBooks.
Creative Director Intern @ Tattoo Projects
July 2013 — August 2013 — Charlotte, NC
Interned under the Creative Director and aided in the development of concepts for high-profile clients, such as Victory Motorcycles and the Ronald McDonald House of Charlotte. Supplemented design work for campaign bids and created sketches, mockups, and planograms for events.